SEO / Search engine optimization

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Search Engine Optimization, driving more traffic to your website.


Search engines are what provide traffic to your website by searching through the content of your website. The more content you have with keywords and the more high quality inbound links you have to your website, the better your website will rank. This will guarantee you a greater opportunity for potential visitors. Search engines evaluate pages according to a variety of criteria. They look for an exact phrase, and words close together, pages with the words scattered through it, and HTML source code to decide which is considered “worth” more than the other words. Search engines also look at the inbound links pointing to your pages from other websites. So having links with other popular websites is good.

  • The website must have good “Key words” in it’s content.
  • Social media distribution helps drive up traffic to your site.
  • Make the words associated with your images as descriptive as possible.
  • Having links back to yourself gives an easy way to boost traffic to individual pages.
  • Your content needs to be fresh, updated regularly and often is crucial for increasing traffic.